Since 1880, Steiff has been making plush toys and collectibles that set the world standard for quality. The company is perhaps best-known for its bears -- Steiff invented the Teddy bear in 1902. Since the firm was female-founded by Margarete Steiff in 1880, more than 16,000 different designs for animals have been created.

Lio penguin would love to waddle his way into your life and be your best friend! His button eyes and little beak make him totally adorable. The soft and cosy white and light grey plush makes him perfect for cuddling. However, Lio penguin also makes a wonderful playmate and is always up for an adventure.

Their trademark Steiff "Button in ear" symbolizes the highest standard of quality and safety.